Two members of 55 Minutes collaborating at a table, writing on a large sheet filled with colorful sticky notes.

We help you dive into the mind of your customers to discover the unknown and turn challenges into opportunities.

Services

Research

Two members of 55 Minutes collaborating at a table, writing on a large sheet filled with colorful sticky notes.

We help you dive into the mind of your customers to discover the unknown and turn challenges into opportunities.

Services

Research

Two members of 55 Minutes collaborating at a table, writing on a large sheet filled with colorful sticky notes.

We help you dive into the mind of your customers to discover the unknown and turn challenges into opportunities.

Services

Research

Two members of 55 Minutes collaborating at a table, writing on a large sheet filled with colorful sticky notes.

We help you dive into the mind of your customers to discover the unknown and turn challenges into opportunities.

Services

Research

We help you dive into the mind of your customers to discover the unknown and turn challenges into opportunities.

Services

Research

Research

services

Our research services help to eliminate unnecessary uncertainty and guesswork, and provide you with a thorough understanding of your market, users and competitors.

User research

Competitive analysis

Concept testing

User research

We help you acquire in-depth understanding of your users’ behaviours, needs and motivations.


Our research services include:

  • User interviews and surveys

  • Ethnography

  • Body-mapping

  • User personas

  • User journey mapping

Four members of 55 Minutes engaged in a bodystorming session, with one member dressing another who is seated in a chair.

User research

Competitive analysis

Concept testing

User research

We help you acquire in-depth understanding of your users’ behaviours, needs and motivations.


Our research services include:

  • User interviews and surveys

  • Ethnography

  • Body-mapping

  • User personas

  • User journey mapping

Four members of 55 Minutes engaged in a bodystorming session, with one member dressing another who is seated in a chair.

User research

Competitive analysis

Concept testing

User research

We help you acquire in-depth understanding of your users’ behaviours, needs and motivations.


Our research services include:

  • User interviews and surveys

  • Ethnography

  • Body-mapping

  • User personas

  • User journey mapping

Four members of 55 Minutes engaged in a bodystorming session, with one member dressing another who is seated in a chair.

User research

Competitive analysis

Concept testing

User research

We help you acquire in-depth understanding of your users’ behaviours, needs and motivations.


Our research services include:

  • User interviews and surveys

  • Ethnography

  • Body-mapping

  • User personas

  • User journey mapping

Four members of 55 Minutes engaged in a bodystorming session, with one member dressing another who is seated in a chair.

User research

User research

We help you acquire in-depth understanding of your users’ behaviours, needs and motivations.


Our research services include:

  • User interviews and surveys

  • Ethnography

  • Body-mapping

  • User personas

  • User journey mapping

Competitive analysis

Concept testing

User research

User research

We help you acquire in-depth understanding of your users’ behaviours, needs and motivations.


Our research services include:

  • User interviews and surveys

  • Ethnography

  • Body-mapping

  • User personas

  • User journey mapping

Competitive analysis

Concept testing

Why you

need

this

Understand your customer

Gain a deep understanding of what your users truly desire and need, leading to successful customer acquisition and user loyalty.

Understand your customer

Gain a deep understanding of what your users truly desire and need, leading to successful customer acquisition and user loyalty.

Understand your customer

Gain a deep understanding of what your users truly desire and need, leading to successful customer acquisition and user loyalty.

Understand your customer

Gain a deep understanding of what your users truly desire and need, leading to successful customer acquisition and user loyalty.

Improve your user experience

Identify and address user pain points, to activate effective conversion pathways, enhanced engagement and retention.


Improve your user experience

Identify and address user pain points, to activate effective conversion pathways, enhanced engagement and retention.

Improve your user experience

Identify and address user pain points, to activate effective conversion pathways, enhanced engagement and retention.


Improve your user experience

Identify and address user pain points, to activate effective conversion pathways, enhanced engagement and retention.

Secure your competitive advantage

Set yourself apart from your competitors and establish a strong market position based on your unique strengths.

Secure your competitive advantage

Set yourself apart from your competitors and establish a strong market position based on your unique strengths.

Secure your competitive advantage

Set yourself apart from your competitors and establish a strong market position based on your unique strengths.

Secure your competitive advantage

Set yourself apart from your competitors and establish a strong market position based on your unique strengths.

Attain strategic alignment

Establish user personas and journey maps as a definitive, user-centred source of truth, for aligned strategic decision making.

Attain strategic alignment

Establish user personas and journey maps as a definitive, user-centred source of truth, for aligned strategic decision making.

Attain strategic alignment

Establish user personas and journey maps as a definitive, user-centred source of truth, for aligned strategic decision making.

Attain strategic alignment

Establish user personas and journey maps as a definitive, user-centred source of truth, for aligned strategic decision making.

Reveal hidden potential

Uncover opportunities in overlooked services and features that can significantly enhance user satisfaction and business performance.

Reveal hidden potential

Uncover opportunities in overlooked services and features that can significantly enhance user satisfaction and business performance.

Reveal hidden potential

Uncover opportunities in overlooked services and features that can significantly enhance user satisfaction and business performance.

Reveal hidden potential

Uncover opportunities in overlooked services and features that can significantly enhance user satisfaction and business performance.

Find out how user research can enhance your business strategy

Our experts are here to discuss solutions tailored to your unique needs.

Consult us for free

Find out how user research can enhance your business strategy

Our experts are here to discuss solutions tailored to your unique needs.

Consult us for free

Find out how user research can enhance your business strategy

Our experts are here to discuss solutions tailored to your unique needs.

Consult us for free

Find out how user research can enhance your business strategy

Our experts are here to discuss solutions tailored to your unique needs.

Consult us for free

Our

Our

Our

Our

research

has driven product discovery

has

and informed the strategy of our clients

discovery and informed the strategy of

and informed the

and informed the strategy of our clients

our clients

driven product discovery

strategy of our clients

Read our

blog

to understand how research

to understand how

to

can benefit your business

research can benefit your business

understand how

research can benefit

your business

Let's discuss your next

big idea!

A short conversation can spark big ideas. Speak to our founder to discuss solutions tailored to your unique needs.

Consult us for free!

Kontinentalist Coloured Logo

Helped us understand user needs

"55 Minutes' extensive research among multiple user segments allowed us to zero in on a specific user need with more confidence. Given our limited time and resources, we wouldn’t have overcome that initial hurdle and developed our data storytelling platform Lapis into what it is today without their support."

Joceline, Senior Designer, Kontinentalist

Let's discuss your next

big idea!

A short conversation can spark big ideas. Speak to our founder to discuss solutions tailored to your unique needs.

Consult us for free!

Let's discuss your next

big idea!

A short conversation can spark big ideas. Speak to our founder to discuss solutions tailored to your unique needs.

Consult us for free!

Let's discuss

your next

big idea!

A short conversation can spark big ideas. Speak to our founder to discuss solutions tailored to your unique needs.

Consult us for free!

Let's discuss your next

big idea!

A short conversation can spark big ideas. Speak to our founder to discuss solutions tailored to your unique needs.

Consult us for free!

Kontinentalist Coloured Logo

Helped us understand user needs

"55 Minutes' extensive research among multiple user segments allowed us to zero in on a specific user need with more confidence. Given our limited time and resources, we wouldn’t have overcome that initial hurdle and developed our data storytelling platform Lapis into what it is today without their support."

Joceline, Senior Designer, Kontinentalist