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Designing for Mindfulness

Rethinking social app design to encourage reflection, not addiction

Kay Thu

Aug 19, 2025

5 mins read

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A woman outdoors recording her voice on her mobile phone
A woman outdoors recording her voice on her mobile phone
A woman outdoors recording her voice on her mobile phone
A woman outdoors recording her voice on her mobile phone
A woman outdoors recording her voice on her mobile phone

We live in an age of constant pings, infinite scrolls, and algorithmic loops designed to keep us hooked.


According to a 2024 study by the University of Amsterdam, young people now spend an average of 6.5 hours a day on their smartphones, with 82% reporting increased distraction during heavy social app use. Between autoplay videos, streaks, and endless feeds, digital platforms today are built for engagement, not wellbeing.



However, the growing popularity of digital focus tools tells a different story. Apps like SelfControl (1.5M+ downloads) and Freedom (used by over 500,000 people) reveal a rising demand for quieter, more intentional digital spaces. Users are actively seeking out tools that support clarity, not clutter.


Which got us thinking: What if we could design a digital product that would not only provide mental health benefits through audio journaling but connect people with those who matter most?


At its core, Polaraud is a voice-first journaling app designed for self-reflection, not addiction. It replaces habit-forming mechanics with a single, clear goal: to help users pause and speak their thoughts without distraction or pressure.


Intentional interactions over infinite scroll


One of the most defining features of Polaraud is its one-recording-a-day limit. The constraint is intentional. It nudges users toward slowing down, encouraging them to be deliberate about what they want to say. With no public feeds or endless timelines, there’s nothing to refresh, and nothing to scroll for.


Instead of optimising for time spent in-app, Polaraud focuses on capturing value in a single, thoughtful moment. Each day, users are offered a gentle, optional prompt; a simple starting point to reflect on if they choose. There are no gamified rewards, no streaks to maintain, and no pressure to show up every day.


Notifications are kept to a bare minimum. Research found that notifications significantly impair cognitive performance and make it harder to maintain attention. By contrast, Polaraud only sends essential reminders, helping users stay present instead of reactive.


A UI that calms, not clutters


Polaraud’s design language is built to support focus and calm. The interface features soft colour palettes, generous white space, and clear, readable typography. Subtle interaction cues guide users gently through the experience, never grabbing attention for its own sake.


There are no flashing ads, no notification overload, and no cluttered menus. Just a quiet space to reflect then leave.


Emotional safety by design


Polaraud deliberately avoids the mechanics that drive social comparison. There are no public likes, no follower counts, and no algorithmic feeds. These features, often used to increase engagement, are also linked to increased anxiety and feelings of inadequacy especially among digital savvy people.


Instead, Polaraud introduces a private “circle” model, where users can choose to share their recordings with a small, trusted group. This encourages authentic, meaningful sharing over performative posting; a space where users feel safe, not judged.


Empowering the user, always


Agency is at the heart of Polaraud’s experience. Users decide when to record, what to say, and who gets to hear it. Whether you keep your recording to yourself or share it with one close friend, the power is entirely in your hands.


The journey from “record” to “done” is intentionally simple. Based on a productivity article on BlockSite, reducing digital friction can boost focus by up to 28%, and each interruption avoided helps reclaim the 23 minutes it typically takes to regain full concentration.


A quiet alternative in a noisy world


Polaraud isn’t here to make you scroll longer. It’s here to help you listen to yourself, even for just a minute. In a digital landscape that’s increasingly optimised for attention, Polaraud offers a new kind of social experience, one that is grounded in presence, not performance nor metrics. It’s not here to keep you online longer. It’s here to help you listen to yourself and then move on with your day.


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your next

big idea!

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Let's discuss your next

big idea!

A short conversation can spark big ideas. Speak to our founder to discuss solutions tailored to your unique needs.

Let's discuss your next

big idea!

A short conversation can spark big ideas. Speak to our founder to discuss solutions tailored to your unique needs.

Let's discuss your next

big idea!

A short conversation can spark big ideas. Speak to our founder to discuss solutions tailored to your unique needs.

Profile Image of Shao-Qian Mah

Design thinking for effective AI

"I highly recommend the 55 Minutes workshop for strong executing teams. It helped us become even more customer-centric, and think about how we can use design thinking to more effectively bring AI to the schools and companies that we work with.”

Shao-Qian Mah, Founder, AI Blocks